There are many dimensions to privacy. Heading up the list of concerns that the public have in relation to insurance are secondary use and consent. Insurers that can understand and manage these two properly will be much better placed to gain the public's trust.
In my preceeding post
[https://www.ethicsandinsurance.info/2012/11/14/privacy-surveillance-pt3-balancing-act/]
about the privacy issues thrown up by surveillance,…
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